Why You Fall for Magic — Mentalist Exposes Mind Tricks
Billionaire yachts, bent forks, and psychology collide in mind-bending stories.
Here's a conversation with Kevin Nicholas, my podcast guest this week on That One Time with Adam Metwally.
Kevin is a modern mentalist who turns psychology into jaw-dropping stage moments.
He’s performed for billionaires on private yachts, charges five-figure fees for an hour of magic, and racks up millions of views stealing watches in plain sight.
Below are some of the key concepts we explored in the episode:
Master audience focus with Kevin’s 3-step misdirection loop – use it to boost engagement in your own presentations by at least 50 %.
Raise your price 5 % every new client – the simple tweak that took Kevin from restaurant tips to 200+ paid shows a year.
Adopt the “one-hour-early rule” – a habit that wins repeat bookings and sky-high client trust scores.
Timestamps:
0:00 The unexpected invitation
3:06 Psychology of magic
5:48 Early lessons on mastery
8:58 Journey to 10 000 hours
11:53 Art of misdirection
15:06 Psychological archetypes on stage
17:59 Fork-bending illusion
21:00 Handling hecklers
23:52 Life of a magician
27:08 Relationships on the road
32:23 Performance & audience flow
34:20 Wild audience stories
35:51 Social media vs mystery
39:12 Becoming a pro magician
42:08 Minimalism & happiness
46:37 COVID comeback lessons
51:34 Professionalism & respect
57:58 Future projects + meaning of life
It’s up on YouTube, Spotify, X and everywhere else.
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